Building a movement
The W5K race attracts as many as 1,000 runners and 600 walkers. It had already been established when Body had the opportunity to take over in 1993. Wanting to try to change the landscape of breast cancer after her mother developed the disease, she brought in Gerber, who was versed in event planning. Both women were runners and completed the race themselves in the early years.
“We cobbled together 12 women who were passionate about helping people in the community,” Gerber says. “We wanted to keep it local and know where the money was going. The event got bigger, and the women had a great experience.”
Gerber explains that the original group is still “completely boots-on-the-ground.” “We’re setting up tents and tables, meeting with sponsors and connecting with the submitters of the grants,” she says. “We work with hospitals to identify women or families who may need their rent, mortgage or expenses covered for two months while they’re getting treatment – there’s dedicated funding to help these women.”
While individual donations average $35 to $45, Gerber and Body have developed a family of sponsors who have turned the event into a major fundraiser. Over 33 years, the Cancer Institute has received about $800,000, while total contributions – to all recipients – since the race began are $4.5 million. And every dollar given to LVHN has been invested locally in cancer research.
“This event inspires me every year to constantly be thinking about others and ways to give back,” Gerber says. “It helps you focus on what you can do every day – and what’s important in life. You can come together with little experience and create something that’s life changing.”
Register for the W5K up until race day at the link below.
Women's 5K Classic